Improve Retailer Relationships Video

Improve Retailer Relationships

For both businesses to succeed in maximising their retail sales, a trusted relationship between supplier and retailer is crucial.

In less than 30 seconds, our sales director Lauren Wright explains how SKUtrak can help suppliers meet the wants of their grocers.

Once you know how to build customer relationships in retail using SKUtrak, you can begin to increase sales collaboratively. Lauren's next video is on how.

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Getting heard as a supplier

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Having worked with retailer data for over 14 years we have created a guide containing 3 tips to help suppliers be heard by retailers.

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Think like a buyer

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Read our blog to see how you can help your buyer hit their targets.

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Improving retailer collaboration

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Representatives from a mix of supermarket suppliers joined us to discuss how using SKUtrak can help collaboration.

The insights we provide allow retailers to make changes really quickly - which benefits both sides. As a result, we are working more collaboratively with our retailers and have seen an increase in orders, and on one particular product a treble digit increase in distribution.

Jimmy Coulson
Senior Operations Manager Western Europe, Benecol

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