Demand Forecasting 

4 crtical elements for successful demand forecasting

Read the eBook

eBook: Demand Forecasting

Forecasting demand is tricky. One of the main problems is forecast means different things to different people. Ultimately, a forecast's purpose is to help ensure suppliers meet order expectations to meet the demand for their products.

Those retailers that can provide accurate forecasts to their suppliers will benefit from more efficient supply chains, lower costs, better availability, and happier customers.

Our eBook looks at what we believe the four critical elements are for successful demand forecasting for grocery retail suppliers.

  1. Data at a granular level
  2. The ability to quickly interpret data
  3. Consistency of definition
  4. The ability to challenge forecasts and collaborate
Read the eBook
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Why is it so hard to forecast volumes for promotions?

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Promotional volume uplifts can be affected by many factors. See what can be done.

The insights we provide allow retailers to make changes really quickly - which benefits both sides. As a result, we are working more collaboratively with our retailers and have seen an increase in orders, and on one particular product a treble digit increase in distribution.

Jimmy Coulson
Senior Operations Manager Western Europe, Benecol

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