eBook: Ways Flow-of-Goods analytics can maximise Retail Sales
Suppliers constantly struggle with the challenge of having the right amount of stock to meet retail demand. Overstock means having unsold products, leading to revenue loss through markdown or scrap. Understock means potentially losing shoppers to a competitor. The gold standard in the grocery retail industry is to achieve more than 98% availability of goods and less than 2% waste.
Flow-of-Goods analytics can help suppliers reach this goal, examining every phase of a product through the supply chain, ensuring that the right product is in the right place at the right time. Companies that implement Flow-of-Goods analytics can optimise the availability of their stock and maximise sales.
Using Snowflake Cloud Data Platform, SKUtrak helps fast-moving consumer goods (FMCG) suppliers and retailers make data-driven decisions. This eBook will explore five ways Flow-of-Goods analytics can benefit grocery suppliers.
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Kraft Heinz chose SKUtrak from Atheon Analytics because their flow-of-goods approach for grocery retail data fits well with our shopper-centric Supply Chain ethos. We benefit greatly from the single source of data that SKUtrak provides; one source of automatically-collected data - pre-matched with our product codes, descriptions and categories - that we access live as we need it through SKUtrak DataShare. Multiple teams here at Kraft Heinz are now connecting to SKUtrak DataShare and utilising daily SKU-level trading data in Excel, Tableau and other tools.