Butchers Case Study

Transforming promotions and offers with SKUtrak

butchers-productsbw

The Challenge

Butchers had internal data of what they were selling into the Co-op, but they needed daily insights into their sales and supply chain.

Solution

SKUtrak because it made daily data available to Butchers that everyone in the business could use and understand together. It meant Butchers could read and react quickly to what was happening within the Co-op.

"With the daily alerts I always have a sense of what is going on. More often than not it provides us with reassurance that everything is running smoothly. If my daily email does highlight something unusual, then I can log in from anywhere and get to the granular detail straight away."

Hayley Goddard | National Account Manager

Results

Butchers had the ability to measure whether a newly promoted brand and SKUs were achieving their aims. SKUtrak also provided the data to plan future promotions by understanding the mechanics which are most effective, which prior to using SKUtrak Butchers were unable to do.

 

You might also be interested in

Resources

Using SKUtrak for promotional planning

VIDEO
Our COO, Ian Hall shares his top tips on how using SKUtrak can help manage the multiple variables involved in promotional planning.

Resources

Maximising promotional success

EBOOK
This eBook looks at 5 practical steps that we think can help you maximise your retail promotions ROI.

Resources

See what our customers say about SKUtrak

VIDEO
Our customers share their experiences of how SKUtrak has helped them.

Get Started

FIND THE RIGHT SOLUTION FOR YOU AND YOUR BUSINESS

strzlaka
OUR PRICING PLANS
  • Arrange a product demonstration true_icon
  • Discuss plans & pricing true_icon
  • Want to find out more? true_icon