by Ed Crawford, Product Director
Our Product Director Ed Crawford has started a SKUtrak Did You Know Blog series. In this blog series, Ed will share..GO
SKUtrak is a service that automatically collects, stores and displays your retailer trading performance in an interactive, visual way. It saves you time, provides SKU level insights and alerts you to actions you need to take.
SKUtrak saves you time because:
To see some of the benefits our customer’s experience, please watch our SKUtrak video.
Seeing your daily sales and supply chain data enables you to spot trends, challenges and opportunities. This means you quickly make interventions to maximise sales.
For example, if you can see that you were short on a delivery to a specific RDC yesterday, you can make sure you send more stock today and maximise on-shelf availability.
We automate and transform the data you already have access to through specific retailer portal accounts.
The only exception to this is our partnership with Co-op. In this instance we provide the access to data directly through SKUtrak.
Your data is always owned by you and/or the retailer according to your agreement(s) with them. SKUtrak® keeps this data secure and only available to authorised account holders: you and your colleagues.
It collects the data automatically every day so you don’t have to. SKUtrak displays your data in an interactive visual dashboard, you will be able to see insights that are otherwise hidden in the mass of numbers. SKUtrak provides a consistent experience across all the retailers and datasets that we offer.
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